{"id":164,"date":"2016-12-17T11:02:36","date_gmt":"2016-12-17T11:02:36","guid":{"rendered":"http:\/\/dev.thediar.com\/?post_type=jetpack-portfolio&#038;p=164"},"modified":"2017-10-20T10:53:39","modified_gmt":"2017-10-20T08:53:39","slug":"deindeal-ch","status":"publish","type":"jetpack-portfolio","link":"https:\/\/www.thediar.com\/en\/portfolio\/deindeal-ch\/","title":{"rendered":"DeinDeal.ch, marketing &#038; merchandizing optimized"},"content":{"rendered":"<p>The number 1 shopping platform in Swiss off-price e-commerce.<br \/>\nUsing the slogan &#8220;More lifestyle for a better life!&#8221; DeinDeal seeks to become the most customer-friendly e-commerce platform in Switzerland, bringing joy to its users 365 days per year.<!--more--><\/p>\n<p><strong>The challenge<\/strong><\/p>\n<ul>\n<li>No consolidated reports<\/li>\n<li>No clear KPIs defined for monitoring<\/li>\n<p>\u200b<\/p>\n<li>No fast and reliable answers for web and apps analysis<\/li>\n<\/ul>\n<p><strong>The work done<\/strong><\/p>\n<ul>\n<li>Defined KPIs and implemented them for automated daily monitoring<\/li>\n<li>Installed Qlikview, a Data Warehouse based on Talend, and Google Analytics for Digital Analytics<\/li>\n<li>Predictive models: CLV, Revenue Predictions, and Replenishment models<\/li>\n<\/ul>\n<p><strong>The results<\/strong><\/p>\n<ul>\n<li>Accurate Revenue prediction models<\/li>\n<li>Funnel optimization tools<\/li>\n<li>A\/B testing framework<\/li>\n<li>Deal duration and merchandizing optimization<\/li>\n<\/ul>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The number 1 shopping platform in Swiss off-price e-commerce. Using the slogan &#8220;More lifestyle for a better life!&#8221; DeinDeal seeks to become the most customer-friendly e-commerce platform in Switzerland, bringing joy to its users 365 days per year.<\/p>\n","protected":false},"author":1,"featured_media":169,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"jetpack-portfolio-type":[5],"jetpack-portfolio-tag":[6],"class_list":["post-164","jetpack-portfolio","type-jetpack-portfolio","status-publish","format-standard","has-post-thumbnail","hentry","jetpack-portfolio-type-success-stories","jetpack-portfolio-tag-success-stories","clearfix"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/jetpack-portfolio\/164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/jetpack-portfolio"}],"about":[{"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/types\/jetpack-portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/comments?post=164"}],"version-history":[{"count":0,"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/jetpack-portfolio\/164\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/media\/169"}],"wp:attachment":[{"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/media?parent=164"}],"wp:term":[{"taxonomy":"jetpack-portfolio-type","embeddable":true,"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/jetpack-portfolio-type?post=164"},{"taxonomy":"jetpack-portfolio-tag","embeddable":true,"href":"https:\/\/www.thediar.com\/en\/wp-json\/wp\/v2\/jetpack-portfolio-tag?post=164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}